Yes, coffee being a very potent source of antioxidants is nothing new, and neither is the fact that many people world wide are fast turning to coffee for kicking of the day to a good start.
In fact nearly 50% of the American population above the age of 18 drinks some form of coffee or another. Also people are willing to wait in long lines for their daily shot of gourmet coffee.
Specialty gourmet specialty coffee has been around for nearly 30 years as mom and pop stores and small chains provided coffee services to their discerning customers. However during the last decade or so, the world saw a boom in the specialty coffee market and large corporations such as Starbucks took over the globe by storm.
Many of the baby boomers who are accustomed to their particular coffee along with the current generation of students who start using caffeine to start their days continue to fuel the growth that is being witnessed throughout the world.
Apart from the taste and preferences of specialty gourmet coffee itself, the coffee shops have become a rather popular hang out place for kith and kin alike. This trend was much popularized after the TV franchise Friends which showed the characters hanging out at a coffee shop for a good percent of their screen time.
It can be then safely concluded that specialty coffee is here to stay and will only become more popular as more and more people accept the trend worldwide.